Author unleashed simple strategies for a successful book launch self publishing series for writers book 2 volume 2 paperback january 7 2016 by courtney kenney author 40 out of 5 stars 1 customer review see all formats and editions hide other formats and editions price . 1 set yourself a budget and stick to it the first thing you need to do when planning a book launch is set yourself a budget as an indie author you probably dont have a whole lot of cash to sling around on over the top parties so this is a really important step. Many successful self publishing authors are convinced that paid ads are usually a waste of money i agree though there are exceptions see below i also think that many self publishing authors are inept when it comes to using social media they send out constant email blasts and tweets about their books becoming pests. When it comes to their website some authors prefer a clean minimal site that simply provides some basic information about the author his or work book summaries contact info an author bio page purchase links for buying books and social sharing buttons
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